McCann · Influence Showcase

Client
McCann Paris
Year
2024
Type
Social campaign
Formats
9:16
Tools
After Effects

For McCann Paris' Influence team, a vertical showcase of its campaigns, needed for an internal meeting in December 2023 and then for a pitch in January 2024. The brief: step into an Instagram and TikTok feed as if scrolling through the work. Both interfaces are rebuilt and animated at 1080x1920, in dark mode, opening on the L'Oréal Paris campaigns. The agency set the order of the lead cases, and two versions were delivered (full and one minute). The second slideshow made for this team, after the June 2023 one. Click the screen to watch the one-minute version.

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